Thomas Friedman: Hot, Flat and Crowded

13 Oct 2008

In his new book, Hot, Flat and Crowded, he reframes the debate about our global future and explains why the world urgently needs a green revolution. Friedman has travelled to the farthest reaches interviewing people at every level of society, and he tells stories that vividly make clear that the revolution we need is like no revolution the world has seen. It will be the biggest and hardest innovation project in history, but the payoff will be much more than cleaner air - it will inspire us to summon all the intelligence, creativity, boldness and concern for the common good that are our greatest human resources.

The lecture took place at: Royal Institute of British Architects.

Thomas Friedman: Foreign-affairs columnist for the New York Times and three times Pulitzer Prize-winner, has made himself "a major interpreter of the confusing world we inhabit" - Washington Post.